Public Relations + Marketing Agency

Est. 2008

Who We Are

Established in 2008, PR Lab is a leading women owned public relations + marketing agency headquartered in Los Angeles, California. We work with consumer brands around the globe to generate awareness for their products through strategic, comprehensive campaigns including media coverage, product placement, and experiential (virtual) events. Ultimately, in our “lab” we mix a variety of components to keep your brand at the forefront of consumers’ minds.

Why Work with PR Lab?

• No two clients are the same. We offer a customized, strategic plan and counsel for each client based on your goals.

• Our team members have years of marketing experience and savviness.

• From media and wardrobe stylists, to social media influencers and vendors, the depth and breadth of our contacts runs deep.

• We are passionate about long-term client retention, and there’s a reason why clients have stayed with us for many years!

Our Expertise

Traditional Public Relations + Content Integration

• securing media coverage for your brand through traditional pitching

• working with targeted media to organically integrate your brand’s messaging into their promotional content

Product Placement

• securing placements for your brand on targeted celebrities and influencers ranging from street style and editorial photo shoots to the red carpet, in movies, and on television shows

Social Media Influencer Relations + Brand Ambassador Endorsements

• targeting appropriate social media influencers for projects, negotiating contracts, campaign development and execution

Experiential (Virtual) Marketing Events

• conceptualizing and producing events with fun and visually appealing brand activations that are attended by celebrities, wardrobe stylists, social media influencers, and targeted consumers

• arranging guest speaking engagements on panels and trade shows

Strategic Partnerships

• introducing you to complementing brands for collaborations that would further entice media and consumers to notice your products

Product Previews

• executing intimate product launches for brands ranging from private media appointments to elaborate luncheons

Media Planning + Advertising

• targeting specific media for ad placement with a focus on generating sales, negotiating rates and terms, determining the creative concept and execution

Consulting

• for companies looking to launch a new brand or overhaul an existing brand, we can provide strategic marketing counsel including message development, competitor analysis, and a complete campaign plan